Why Games? 91% of Americans have regular access to video games. By 2007, Video games are expected to surpass movie rental, music and box office films in terms of time and dollars spent. The astounding growth has prompted us to ask: What role do video games have in furthering social change?

How can organizations use games?

    1. win the hearts and minds of their constituents
    2. promote awareness
    3. educate their audience
    4. and even directly provide services

Digital video games provide a platform that is highly engaging, challenging, empowering and educational by nature.

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